Social media marketing (SMM)

  • Social networking sites (Face book, LinkedIn, Twitter, Pinterest, Google Plus+, Instagram, Meetup, YouTube) also include information about products and their services prospective, using technology marketers can detect buying signals, such as content shared by people and questions posted online. Small businesses also using social networking sites and promoting their business and technique. Every business man can follow individual social networking site uses in the local area and advertise their products. Social networking websites allow individuals and businesses to interact with customers and build relationships and communities with online. When companies join these social channels, consumers can interact with them directly. Social networking websites are based on building virtual communities, and they allow consumers to express their needs, and their values, online. Social media marketing connect these consumers and audiences to businesses that share the same needs, wants and values.